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November 2009
Branding tips for even the smallest businesses
A strong brand is a crucial element for every small business. Earlier this month, Brock appeared on The Peter McClellan Show, where he spoke with Peter about how even small businesses can use the basic principles of branding and design to improve performance and drive sales.
How marketing made beer an American family tradition
As anyone who knows me will be happy to tell you, I am fascinated — nay, obsessed — with beer. So it should come as no surprise that my interest is particularly piqued whenever the subject of beer meets the subject of marketing. Two great loves, right?
